Toolkit Ferrero Benelux 100+ Prompts

100+ Ready-to-Use Business Prompts for Microsoft 365 Copilot

Email & communication

Beginner Diplomatic follow-up email

Copilot in Outlook

You are a courteous business professional. Write a follow-up email to [recipient] who has not replied to my message of [date] about [subject]. Tone: professional and warm, never pushy. Offer an easy next step (a 15-minute call or a one-line reply). Max 80 words, with a punchy subject line.

Beginner Internal announcement email

Copilot in Outlook

You are an internal communications lead. Write an email to all employees announcing [change: reorganization / new process / new joiner / departure / event]. Tone: transparent and motivating. Structure: context in 2 sentences, what concretely changes, what it means for them, next steps. Max 150 words.

Beginner Summarize a long document in 3 layers

Copilot Chat · Word

Summarize [reference the file with /, e.g. /Q2-market-report] in three layers: - Executive summary: max 3 sentences - Key points: 5 bullets - Section detail: title + one sentence per section Also flag the 2 most important takeaways and any 2 contradictions or open questions.

Beginner Structured meeting recap

Copilot in Teams

From this meeting's transcript and chat, produce a structured recap: - Date, participants, purpose - 3-line summary - Decisions made (numbered) - Actions as a table: Action / Owner / Due date - Open items - Next meeting Tone: factual and concise. Max 300 words.

Beginner Post-meeting thank-you email

Copilot in Outlook

Write a thank-you email after a meeting with [contact] about [subject]. Recall the 3 key points discussed, the decisions taken, and next steps with owners. Tone: professional and warm. Max 100 words.

Thinking & content

Intermediate Multi-tone rewrite

Copilot in Word

Rewrite this text in 3 versions: 1. Formal (board / leadership report) 2. Accessible (internal newsletter) 3. Punchy (social media) Keep the core message. Adapt vocabulary, length and style to each audience. Original text: [paste the text]

Beginner Professional, context-aware translation (NL/FR/EN)

Copilot Chat

You are a professional translator working in FMCG. Translate this text from [source language] to [target language: Dutch / French / English] for a business context. Rules: - Adapt the register to business use (no literal translation) - Keep recognized industry terms - Flag in parentheses any term with several possible translations - Provide 2 versions if tone can vary (formal / conversational) Text: [paste the text]

Intermediate Structured brainstorming

Copilot Chat

Generate 15 ideas for [objective] in the context of [team / brand / market]. Organize them into 3 buckets: - Quick wins (under 1 month, low budget) - Structural projects (1-3 months, medium budget) - Bold bets (6+ months, significant investment) For each idea: title + one-sentence description + estimated potential (low / medium / high).

Intermediate PowerPoint structure from scratch

Copilot in PowerPoint

Create the outline of a [number]-slide presentation on [subject] for [audience]. For each slide, give: - Title (max 6 words) - Key message (1 sentence) - Suggested content (bullets, chart, image, quote) - Presenter note (1 sentence) Total duration: [duration]. Objective: [convince / inform / train].

Advanced Multi-criteria comparison

Copilot Chat

Compare [option A] and [option B] for [objective / context]. Build a table with criteria: cost, time to implement, ease of adoption, estimated ROI, risks, scalability. Score each criterion out of 5. Add a "Verdict" row with a reasoned recommendation in 2 sentences.

Organization & productivity

Beginner Effective meeting agenda

Copilot Chat · Outlook

Create an agenda for a [duration] meeting on [subject] with [participants]. For each item: topic, presenter, time allotted, objective (inform / decide / brainstorm), and the prep expected from participants. Include 5 min intro and 5 min wrap-up / next steps.

Intermediate Eisenhower prioritization

Copilot Chat

Here is my current task list: [list the tasks] Sort each task into the Eisenhower matrix: - Urgent + Important → Do now - Important + Not urgent → Schedule - Urgent + Not important → Delegate - Neither → Drop Justify each placement in one sentence. Then propose a plan for the next 5 days.

Beginner Pre-launch checklist

Copilot in Excel

Create an exhaustive checklist for the launch of [project / product / event / campaign]. Organize by category (prep, communication, logistics, technical, post-launch). For each item: action + owner + status (to do / in progress / done). Add the "classic oversights" teams often make in this type of launch. Format it as a table I can drop into Excel.

Intermediate "What did I miss?" — catch up after time off

Copilot Chat

I was out of office from [date] to [date]. Catch me up on what I missed across my email, Teams chats and meetings. Produce: - The 5 most important threads, each with a one-line summary and whether I need to act - Decisions taken in my absence that affect my projects - Anything overdue or awaiting my reply - A prioritized to-do list for my first day back

Intermediate Build a project knowledge hub

Copilot Notebooks

I'm adding all sources for [project] to this Notebook (briefs, decks, meeting notes, the retailer plan). Based on the sources in this Notebook, produce: 1. A one-page project brief (objective, scope, stakeholders, timeline) 2. The open decisions and who owns them 3. Risks and dependencies 4. A glossary of acronyms used across the documents Cite which source each point comes from.

Advanced Hand off a recurring multi-step task

Copilot Cowork

You are my agentic teammate. I do this recurring task every [frequency]: [describe end to end — pull data from these files, cross-check, draft the summary, and prepare it for these recipients]. Work through it step by step, show me your plan before executing, then carry out each step and pause for my review at [checkpoints]. Flag anything ambiguous instead of guessing. Keep all source data inside Microsoft 365.

Customer preparation

Beginner Account one-pager before a customer call

Researcher

You are a Key Account Manager in FMCG. Prepare a one-page brief for my meeting with [retailer, e.g. a Benelux grocery chain] on [date]. Contact: [name, title]. Research and produce: 1. The retailer's recent public news (last 3 months: results, strategy, store formats) 2. Their stated priorities (private label, promotions, sustainability, e-commerce) 3. Likely category dynamics for [category: chocolate spreads / pralines / countlines] 4. 3 talking points connecting Ferrero brands (Nutella, Kinder, Ferrero Rocher) to their priorities 5. 2 anticipated objections and how to address them Use only public information.

Intermediate Prepare a Joint Business Plan (JBP)

Copilot Chat

You are a senior KAM building a Joint Business Plan with [retailer] for [period]. Context: [our objectives, their priorities, last year's results, category role of our brands]. Produce a JBP framework: 1. Shared objectives (growth, category development, shopper) 2. Initiatives by lever: assortment, promotion, in-store activation, e-commerce 3. Mutual commitments (what each side delivers) 4. KPIs and targets per initiative 5. Quarterly milestones and review cadence 6. 3 risks and mitigations

Intermediate Trade promotion evaluation

Copilot in Excel

Analyze the results of this trade promotion in the data file. Columns: SKU, retailer, mechanic, period, baseline volume, promo volume, list price, promo price, trade investment. Produce: 1. Uplift % vs baseline per SKU and per retailer 2. ROI of the promotion (incremental margin vs trade investment) 3. Cannibalization signals across our own SKUs 4. Best- and worst-performing mechanics 5. 3 recommendations for the next promo cycle Flag any promotion with negative ROI as critical.

Beginner Follow-up after a customer / HQ visit

Copilot in Outlook

Write a follow-up email after my visit to [retailer] on [date]. Contact: [name]. Points discussed: [3 bullets] Agreed next step: [action] Structure: thanks + recap of key points + confirmation of next step + mention of attachments. Tone: professional and partnership-minded. Max 110 words.

Beginner Competitive activity watch

Researcher

You are a category analyst. Summarize public competitive activity in the [category: chocolate confectionery / spreads] for the Benelux market over the last [period]. Cover: new product launches, notable promotions, packaging or claim changes, retailer listings, and any sustainability or pricing moves. For each item: source, date, and a one-line "so what" for our brands. Use only public sources.

Selling & negotiation

Intermediate Category review deck structure

Copilot in PowerPoint

Build the outline of a category review deck for [retailer] on the [category]. For each slide: title (max 6 words), key message, and the data/chart to show. Flow: category context & shopper trends → category performance → our brands' role & growth → assortment recommendation → promo & activation plan → the ask. Aim for 10-12 slides. Audience: the retailer's category buyer.

Intermediate Objection handling to list a new SKU

Copilot Chat

You are a KAM preparing to defend the listing of [new SKU, e.g. a new Kinder format] at [retailer]. Our case: [incrementality, target shopper, margin, launch support]. Prepare responses to 5 likely buyer objections: "no shelf space", "it cannibalizes existing lines", "margin too low", "private label covers this need", "let's wait for proof". For each: a calm, fact-based reply and one supporting proof point to cite.

Advanced Pricing scenario & margin bridge

Copilot in Excel

Using the data in this file (current list price, cost, volume, trade terms per SKU), build a pricing scenario analysis for [brand/range]. Produce: 1. A gross-to-net to net-margin bridge per SKU 2. 3 scenarios: hold price / +[X]% / +[Y]% with elasticity assumption [value] 3. Impact on volume, net sales and margin per scenario 4. Break-even volume change for each price move 5. A recommendation with the key risk to monitor State every assumption explicitly.

Beginner Promo recap email to the KAM team

Copilot in Outlook

Write a short internal email to the KAM team recapping the [promotion name] at [retailer]. Inputs: [uplift %, ROI, what worked, what didn't]. Structure: headline result in one line, 3 bullets of learnings, 1 recommendation for next time. Tone: factual and energizing. Max 120 words.

Intermediate Retailer scorecard analysis

Copilot in Excel

Analyze this retailer scorecard data (sell-out, distribution, share of shelf, promo participation, service level per retailer). Produce: 1. A ranked view of retailers by growth contribution 2. Distribution gaps (must-stock SKUs not listed) 3. Retailers over/under-indexing on promotion 4. 3 priority actions per top-3 retailer 5. A one-paragraph narrative I can paste into my monthly review

Advanced Annual negotiation strategy brief

Copilot Chat

You are a National Account lead preparing the annual negotiation with [retailer]. Context: [our objectives, their likely demands, last year's terms outcome, category growth]. Produce a negotiation brief: 1. Our objectives, ranked (must-have / nice-to-have) 2. Their probable demands and our prepared responses 3. Trade-off map: what we can concede vs what we protect 4. 3 value-creating proposals (joint growth, not just price) 5. BATNA and red lines 6. Opening, anchoring and closing talking points Do not invent figures; leave [brackets] where I must add real data.

Intermediate Perfect store / shelf compliance checklist

Copilot in Excel

Create a "perfect store" audit checklist for [category] across [retailer banners]. Cover: distribution (must-stock list), share of shelf, planogram compliance, secondary placement, pricing visibility, promo execution, POS materials. For each item: standard, how to measure, pass/fail, and field notes. Format as a table field reps can fill on a tablet, with a scoring summary at the top.

Beginner Sales meeting prep brief

Researcher

Prepare me for my call with [contact, title] at [retailer] on [date]. Research: 1. Recent public news about the retailer (last 3 months) 2. Likely sector pressures 3. Their stated commercial priorities Produce: 3 probable pain points to explore, 3 open discovery questions, and 1 relevant Ferrero proof point to mention. Public sources only.

Intermediate New product sell-in story

Copilot in PowerPoint

Build the sell-in story for [new product, e.g. a seasonal Ferrero Rocher format] to present to a retail buyer. Structure the deck: shopper/category opportunity → the product & why it's incremental → target shopper & occasion → launch support (media, in-store) → financials for the retailer (margin, expected rotation) → the ask. 8-10 slides, one key message each. Persuasive but fact-based.

Advanced Pipeline & sell-in forecast review

Copilot in Excel

Analyze this sales pipeline / forecast data (customer, initiative, expected volume, probability, timing, owner). Produce: 1. Weighted forecast vs the quarter target 2. Conversion by stage of the customer commitment funnel 3. At-risk deals (slipping, stale, probability overstated) 4. Realistic vs optimistic forecast for the quarter 5. View by account manager (volume, win rate, average deal) 6. 3 recommendations to secure the forecast

Intermediate Quarterly Business Review with a customer

Copilot in Word

Draft a Quarterly Business Review document for [retailer]. Inputs: [sell-out vs target, distribution, promo results, joint initiatives status]. Structure: 1. Executive summary (3 sentences) 2. Results vs joint objectives (table) 3. What worked / what to fix 4. Initiatives status and next-quarter plan 5. The 2 asks for the customer Tone: partnership, data-led. Max 2 pages.

Content & campaigns

Beginner Brand editorial calendar

Copilot Chat

Create an editorial calendar for [month] for [brand, e.g. Nutella] across [channels: Instagram, TikTok, brand site, newsletter]. Constraints: - [number] posts per week per channel - Priority themes: [list] - Key dates to leverage: [seasonal moments, e.g. Pancake Day, back-to-school] Per post: date, channel, format (post, carousel, video, article), topic, angle, CTA. Add 3 seasonal hooks worth exploiting this month.

Intermediate Campaign creative brief

Copilot in Word

Write a creative brief for a [type: launch / awareness / acquisition / loyalty] campaign for [brand]. Structure: - Background and business objective - Target (detailed shopper/consumer persona) - Single-minded message (1 sentence) - Tone of voice and creative territory - Channels with indicative budget split - KPIs and quantified targets - Deliverables (formats, dimensions, quantities) - Macro timeline - References / inspiration (describe 2-3 examples)

Intermediate Shopper / retail activation concepts

Copilot Chat

You are a shopper marketing manager. Generate 8 in-store and online activation concepts for [brand] at [retailer] around [occasion, e.g. Easter]. For each concept: name, shopper insight it taps, mechanic (display, bundle, sampling, digital coupon, gamified), expected shopper benefit, and rough complexity (low/medium/high). Prioritize the 3 with the best impact-to-effort ratio.

Advanced Quarterly brand content strategy

Copilot Chat

Design a content strategy for [brand] for [quarter]. Context: [business objectives, target, positioning, budget]. Produce: 1. Content pillars (3-4 recurring themes with rationale) 2. Format mix per channel (% video, static, UGC, articles) 3. Macro calendar with tentpole moments 4. KPIs and quantified targets per channel 5. Budget split (creation, promotion, tools) 6. Production process (brief → create → approve → publish) 7. RACI for the content team

Beginner Seasonal social caption batch

Copilot Chat

Write 5 social captions for [brand, e.g. Nutella] around [seasonal moment]. Per caption: - First-line hook (visible before "more") - Body: 2-4 sentences, tone [playful / warm / premium] - CTA (comment, save, share, link in bio) - 8 relevant hashtags (mix of broad + niche) - Best posting time suggestion Keep it on-brand and never imply confidential product information.

Insight & analysis

Intermediate Consumer insight synthesis from reviews

Copilot Chat · Excel

Analyze these consumer verbatims / product reviews for [brand]: [paste reviews or reference the file] Produce: 1. Top 5 themes by frequency, each with a representative quote 2. Top 3 praises and top 3 frustrations 3. Sentiment trend if dates are present 4. 3 product or communication opportunities 5. 1 message angle to test next Stay descriptive; do not infer confidential roadmap information.

Intermediate Competitive benchmark of FMCG brands

Researcher

Run a public benchmark of the digital communication of these brands: [3-5 competitor brands]. For each: perceived positioning, channels used and posting frequency, content types (format, tone, recurring themes), notable campaigns, strengths/weaknesses. Produce a comparison table + 3 differentiation opportunities for [our brand]. Cite public sources.

Advanced Post-campaign performance analysis

Copilot in Excel

Analyze these campaign results (impressions, reach, engagement, CTR, conversions, spend, by channel and creative). Produce: 1. Overall performance vs objectives 2. Best/worst channels and creatives with hypotheses 3. Funnel friction points 4. Cost efficiency (CPM, CPC, CPA) by channel 5. 5 prioritized optimizations for the next campaign 6. A 3-sentence summary for the brand lead

Advanced Media plan structure

Copilot in Excel

Build the structure of a media plan for [brand] campaign [objective], budget [amount], over [period], market: Benelux. Produce a table by channel (TV/CTV, digital video, social, retail media, OOH): objective in the funnel, target reach, indicative budget split, flighting by week, and KPI. Add a top-line summary of expected reach/frequency and 2 assumptions to validate with the agency.

Brand & copy

Beginner Trade press / event invitation

Copilot in Word

Write an invitation for [event type: trade showcase / press breakfast / retailer event] about [theme]. Details: date [date], place [place], time [time], speakers [names]. Structure: hook (why attend in 1 sentence), programme in bullets, practical info, RSVP CTA. Provide 3 versions: 1 email (150 words) + 1 LinkedIn post (100 words) + 1 short reminder (40 words).

Intermediate Influencer brief

Copilot in Word

Write an influencer brief for a [brand] collaboration around [occasion]. Include: campaign objective, target audience, single key message, do's and don'ts, mandatory mentions and disclosure rules, content format & deliverables, posting window, tone of voice, and 3 example angles the creator can adapt. Keep it flexible enough to protect authenticity.

Intermediate A/B subject lines & newsletter

Copilot Chat · Outlook

Write a consumer newsletter for [audience] on [theme] for [brand]. Structure: - Subject line: 2 A/B versions, max 50 characters - Pre-header (1 hook line) - Intro: hook + context (3 sentences) - Section 1: [main content] with CTA - Section 2: [secondary content] with CTA - Footer: upcoming moments + useful links Tone: [warm / premium / playful]. Max 400 words.

Advanced Brand issue / response kit

Copilot Chat

Our brand faces [describe the situation / negative buzz — public-facing only]. Prepare: 1. An official statement (3 versions: social / press / internal) 2. Spokesperson talking points (5 key messages) 3. Anticipated FAQ (5 likely questions with approved answers) 4. Template replies to negative comments (3 scenarios) 5. A 48-hour communication action plan Tone: transparent, responsible, factual. No minimizing. Route final wording through Legal and Corporate Comms before publishing.

Beginner Seasonal campaign ideation

Copilot Chat

Generate 10 seasonal campaign ideas for [brand, e.g. Kinder] around [Easter / Christmas / back-to-school]. For each: campaign name, consumer insight, lead channel, the hero content idea, and a one-line why-it-works. Group into "safe & proven", "fresh twist", and "bold". Keep all references to public brand assets only.

Intermediate Packaging claim & copy variations

Copilot in Word

Write 6 on-pack / digital copy variations for [brand] communicating [benefit]. For each: a headline (max 8 words) and a supporting line (max 15 words). Vary the tone (warm, premium, playful, reassuring). Flag any claim that would need legal/regulatory substantiation before use. Do not state nutritional or health claims as fact — mark them "[to validate]".

Reporting & analysis

Intermediate Budget vs actual variance analysis

Copilot in Excel

Analyze this actual-vs-budget data for [month/quarter] in the file. Columns: budget line, planned, actual. Produce: 1. Variance table (amount + % per line) 2. Top 5 significant variances with a probable explanation 3. Impact on the overall result 4. Trend vs prior months (improving / deteriorating) 5. 3 adjustment recommendations for next month 6. 3 sentences for the management commentary Mark variances > 10% as critical.

Intermediate Monthly KPI dashboard structure

Copilot in Excel

Create the structure of a monthly dashboard for [department / brand]. KPIs: - Financial: net sales, gross margin, EBITDA, trade spend %, working capital - Commercial: volume, distribution, market share (if available) - Operational: service level, forecast accuracy For each KPI: calculation formula, data source, target / alert threshold, recommended chart, refresh frequency. Make it Excel- and Power BI-friendly.

Beginner Management commentary

Copilot in Word

Write the management commentary for [month] for leadership. Key data: - Net sales: [amount] (vs budget [amount], vs LY [amount]) - Gross margin: [%] - Main cost lines: [list] - Trade spend: [amount] Structure: highlights (3 sentences) → analysis of major variances → watch points → outlook for next month. Tone: factual, concise, decision-oriented. Max 250 words.

Advanced Profitability by brand / SKU

Copilot in Excel

Analyze profitability across our [number] brands / SKUs in the file (net sales, direct costs, allocated indirect costs, margin per item). Produce: 1. A simplified P&L per brand/SKU 2. Contribution margin and margin % per item 3. A view on whether the indirect cost allocation key is fair 4. Underperformers: diagnosis and hypotheses 5. Simulation: impact of delisting the least profitable SKU 6. Strategic recommendation per item (invest / maintain / rationalize)

Advanced Gross-to-net & trade spend analysis

Copilot in Excel

Analyze our gross-to-net and trade spend by customer and brand from the file (gross sales, list discounts, promo spend, other deductions, net sales). Produce: 1. A gross-to-net waterfall per customer 2. Trade spend as % of gross sales, ranked by customer/brand 3. Customers where deductions grew faster than net sales 4. Promo efficiency flags (high spend, low net growth) 5. 3 recommendations to improve net realization State assumptions; do not fabricate missing figures.

Intermediate Data consistency check

Copilot in Excel

Check the consistency of this financial data in the file (trial balance / ledger extract). Controls: 1. Debit/credit balance 2. Cross-statement coherence 3. Abnormal variations vs prior month (> [threshold]%) 4. Potential duplicates 5. Accounts with unusual balances List anomalies with: line, nature, potential impact, suggested corrective action.

Budget, cash & close

Intermediate Bottom-up budget build

Copilot in Excel

Help me build the [year] budget for [department / brand]. Historical: [net sales and costs for the last 2 years] Assumptions: [expected growth, inflation, headcount, investments] Produce: 1. Monthly net sales projection (with seasonality) 2. Cost budget by category (fixed vs variable) 3. Headcount and personnel cost 4. Planned investments (capex) 5. Monthly cash plan 6. Scenarios: optimistic / base / pessimistic 7. Key assumptions and sensitivities

Beginner Project ROI calculation

Copilot in Excel

Calculate the ROI of this project: Initial investment: [amount] Recurring costs: [amount/month or /year] Expected gains: [time saved, incremental sales, avoided costs] Analysis horizon: [period] Produce: - ROI in % and absolute value - Payback period - Net value over the horizon - Comparison with a "do nothing" scenario - A 3-sentence pitch to convince leadership

Advanced Cash flow forecast

Copilot in Excel

From this data: - Current balance: [amount] - Expected inflows: [detail by month] - Expected outflows: [detail by month] - Customer payment terms: [days] - Supplier payment terms: [days] Produce a [6/12]-month cash forecast: 1. Monthly flows (in, out, balance) 2. Critical months (balance < [threshold]) 3. Estimated working capital and its evolution 4. Optimization levers (collections, supplier terms, factoring) 5. If tension: payment prioritization recommendation

Intermediate Month-end close checklist

Copilot in Excel

Create a month-end close checklist for [entity type, size]. Structure by working day (D+1 to D+[close horizon]): - Precise task - Owner - Source / tool - Validation control - Status Include: cut-off, accruals, prepayments, bank reconciliations, intercompany, VAT, payroll-to-GL reconciliation. Add watch points specific to [month] (seasonality, exceptional events).

Advanced Reporting automation spec

Copilot Chat

I want to automate my monthly reporting. Today the process is: [describe: data sources, Excel manipulations, consolidation, formatting, distribution] Produce: 1. A map of the current process with the manual steps flagged 2. A proposed automated architecture (Power Query / Power BI / Office Scripts / Copilot in Excel) 3. Per automatable step: recommended tool, estimated time saved, complexity (1-5) 4. Technical and organizational prerequisites 5. A 3-phase rollout (quick win → consolidation → industrialization) 6. Estimated ROI in hours/month

Beginner Explain a finance concept to non-finance

Copilot Chat

Explain [concept: gross-to-net / working capital / EBITDA / accrual / trade investment] to a non-finance audience (e.g. brand or sales managers). Produce: a plain-language definition, a simple numeric example, why it matters for their decisions, and one common misunderstanding to avoid. Max 200 words, no jargon.

Intermediate Investment case for a capex

Copilot in Word · PowerPoint

Help me structure an investment case for [capex: line upgrade / tooling / IT]. Produce: 1. Problem / opportunity statement 2. Proposed investment and scope 3. Quantified benefits (capacity, cost saving, quality, payback) 4. Financials: investment, recurring cost, NPV/IRR (state assumptions) 5. Risks and mitigation 6. Alternatives considered and why this one 7. The decision and timeline requested Keep it concise enough for a leadership review. Leave [brackets] for real figures.

Recruitment & onboarding

Beginner Attractive job posting

Copilot in Word

Write a job posting for [title] at Ferrero Benelux, in [department]. Structure: - Engaging hook (2 sentences, no jargon) - Key responsibilities (5 bullets) - Profile: must-have vs nice-to-have skills - What we offer (concrete benefits, culture) - A 3-step hiring process Tone: authentic and inclusive. Avoid clichés ("dynamic", "passionate"). Max 300 words.

Intermediate Interview scorecard

Copilot in Word

Create an interview scorecard for the role of [title]. Structure: - 5 key technical competencies to assess - 3 priority soft skills for this role - Per criterion: an interview question + rating anchors (1=insufficient to 4=excellent) - "Red flags": 3 warning signals to watch - "Culture fit": 2 questions tied to [company values] Format: a ready-to-print table.

Intermediate CV screening (inside Microsoft 365)

Copilot Chat

Screen the CVs stored in this folder for the role of [title]. Mandatory criteria: [list]. Bonus criteria: [list]. Per CV, produce: - Match score /10 - 2 strengths - 2 weaknesses / risk areas - 1 question to ask in interview Rank from most to least relevant and recommend the top 3 to invite. Keep all candidate data inside Microsoft 365 — never use a public AI tool for personal data.

Beginner Kind rejection message

Copilot in Outlook

Write a rejection email for a candidate for [title] who reached the [interview / technical test] stage. Rules: - Thank them sincerely for their time - Give one short, personalized constructive note - Leave the door open for future opportunities - Tone: respectful and human. Max 100 words.

Beginner Onboarding welcome email

Copilot in Outlook

Write a welcome email for [first name], joining the [department] team as [title] on [date]. Include: - Warm welcome - Day-1 practical info (time, place, who greets them) - First-week programme (high level) - Key contacts (manager, buddy, HR) - Link to useful resources Tone: enthusiastic and reassuring. Max 150 words.

People & development

Beginner Answer recurring HR questions

Copilot Chat

You are an HR assistant at Ferrero Benelux. Write a clear, factual answer to this employee question: "[question, e.g. how do I request leave, what is the notice period]" Rules: - Plain language, no legal jargon - Note that specifics may depend on Belgian/Dutch labour law and the applicable collective agreement - Recommend confirming with HR for the binding answer - Max 150 words

Intermediate Annual review synthesis

Copilot in Word

From these performance-review notes for [first name], synthesize: 1. Review of the period (achievements, difficulties) 2. Competencies (acquired / to develop) 3. The employee's development wishes 4. Identified training needs 5. SMART objectives for the next period 6. Action plan: Action / Due date / Means Tone: factual and supportive. The document will be shared with the employee. Notes: [paste]

Intermediate Internal change communication (HR)

Copilot in Word

Write an internal communication announcing an HR process change: [description]. Structure: - Why (2 sentences, concrete benefits) - What changes concretely (before / after, in bullets) - Rollout calendar - Who to contact with questions - Anticipated FAQ (3 likely questions + answers) Tone: clear, reassuring, factual. Max 200 words excluding FAQ.

Advanced Turnover analysis

Copilot in Excel

Analyze this turnover data over [period] in the file (leavers by department, tenure, reason, period). Produce: 1. Overall and per-department turnover rate 2. Typical leaver profile (tenure, role, dominant reason) 3. Estimated cost of turnover (recruitment + onboarding + lost productivity) 4. 3 probable causes, ranked 5. 3 priority corrective actions with expected impact and timeline 6. Sector benchmarks if available

Intermediate Individual development plan

Copilot in Word

Create an individual development plan for a [current role] aiming to grow into [target role] within [timeframe]. Structure: - Skills gap (table: skill / current level / target level / priority) - Recommended learning path (training, certifications, mentoring) - On-the-job learning (stretch missions, cross-functional projects) - Milestones at 3, 6 and 12 months - Progress KPIs

Advanced Team skills matrix

Copilot in Excel

Create a skills matrix for a [department] team of [number] people. From these profiles: [list roles and known skills] Produce: - A cross-table: people in columns, skills in rows, level (1=notion, 2=operational, 3=expert, 4=reference) - Critical skills held by a single person (bus-factor risk) - Priority gaps to fill - Cross-training recommendations (who trains whom) - A 6-month upskilling plan

Beginner Employee testimonial for employer brand

Copilot in Word

From these interview notes with [first name, role, tenure], write an employee testimonial for [LinkedIn / careers site]. Structure: - Personal hook (path before Ferrero) - A typical day (concrete, not generic) - The proud moment / turning point - What makes them stay - One tip for a future candidate Tone: natural, first person, authentic. No HR jargon.

Intermediate Training session outline

Copilot in Word

Design the outline of a [duration] training session on [topic] for [audience]. Produce: learning objectives, an agenda with timings, a mix of methods (demo, exercise, discussion), 2 practical exercises with expected outcomes, key takeaways, and a short knowledge check. Keep it interactive — no more than 40% lecture.

Beginner Team event / offsite plan

Copilot Chat

Plan a [half-day / full-day] team event for [number] people in [department], goal: [bonding / kickoff / retrospective]. Produce: a themed agenda with timings, 3 activity options per slot (low-prep), a balance of work and connection, a simple budget outline, and a checklist of logistics. Offer one in-person and one hybrid variant.

Planning & flow

Beginner Order tracking & alerts

Copilot in Excel

From this order-tracking file (order #, supplier/customer, order date, expected delivery, status): Produce: 1. Summary: orders in progress, delivered, late 2. Alerts: late or at-risk orders (delivery due in < 3 working days) 3. On-time performance per supplier/customer 4. A template chase email for late orders 5. Optimization tips (orders to consolidate, partners to watch)

Intermediate Demand / forecast variance review

Copilot in Excel

Analyze forecast accuracy from this file (SKU, forecast, actual, period). Produce: 1. Forecast accuracy / bias (MAPE and bias %) per SKU and category 2. SKUs consistently over- or under-forecast 3. Likely drivers (promo, seasonality, new launch) 4. Impact on service level and stock 5. 3 recommendations to improve forecast accuracy next cycle

Intermediate Operational flow optimization

Copilot Chat

Analyze this operational flow and propose optimizations: Current process: [describe steps: who does what, with which tools, in how much time] Volumes: [occurrences per day/week/month] Pain points: [delays, errors, bottlenecks] Produce: 1. A map of the current flow with time per step 2. Waste identification (Lean: waiting, motion, errors, over-processing) 3. An optimized target process 4. Estimated gains (time, errors, cost) 5. Automatable steps with recommended tools 6. A 3-step rollout plan

Intermediate Supplier performance scorecard

Copilot in Excel

Build a supplier performance scorecard from this file (supplier, on-time delivery, in-full rate, quality defects, lead time, responsiveness). Produce: 1. A weighted score per supplier (define the weights) 2. Ranking with tiers (strategic / standard / watch) 3. Top issues per under-performing supplier 4. Suggested actions and review cadence 5. A short narrative for the supplier business review

Beginner Stock-out / availability alert email

Copilot in Outlook

Write an internal alert email about a potential availability issue on [SKU / brand] for [customer / period]. Include: the situation in 2 sentences, the affected SKUs and volumes, the root cause if known, the proposed mitigation, what we need from recipients, and a clear deadline. Tone: factual, action-oriented. Max 130 words.

Advanced S&OP meeting prep

Copilot in PowerPoint

Prepare the structure of an S&OP review deck for [period]. Inputs: [demand forecast, supply constraints, inventory, service level, new launches]. Slides: executive summary & decisions needed → demand review (vs plan, risks/opportunities) → supply & capacity → inventory & service → gaps and scenarios → recommended consensus plan → decisions & owners. One key message per slide, decision-oriented.

Beginner Logistics KPI tracker

Copilot in Excel

Create a logistics KPI tracker for [scope: warehouse / transport / distribution]. KPIs: OTIF, service level, lead time, cost per case/pallet, stock cover, damages. Per KPI: formula, data source, target, alert threshold, recommended chart, refresh frequency. Add a one-line summary of alerts at the top.

Process & quality

Beginner Process documentation

Copilot in Word

Document this process: [process name] From my description: [describe the steps informally] Produce: 1. A standardized process sheet: objective, scope, actors 2. A textual flow (step → decision → branch) 3. RACI per step 4. Quality control points 5. Process performance indicators 6. Risks and preventive measures 7. Version history Format: ready to drop into a quality system (e.g. ISO 9001).

Intermediate Non-conformity analysis (8D)

Copilot in Word

Help me handle this non-conformity using the 8D method: Problem: [describe] Impact: [quality, food safety, cost, customer, time] Data available: [measurements, history, frequency] Produce the 8 steps: D1: Team (profiles needed) D2: Problem description (is / is not) D3: Immediate containment D4: Root-cause analysis (5 Whys + Ishikawa) D5: Permanent corrective actions D6: Implementation & validation D7: Preventive actions (avoid recurrence) D8: Closure & team recognition

Intermediate Root cause analysis (5 Whys + Ishikawa)

Copilot Chat

Help me run a root-cause analysis for: [problem]. Context: [what happened, frequency, impact, what's known]. Produce: 1. A 5 Whys chain to the likely root cause 2. An Ishikawa breakdown across Method, Machine, Material, Manpower, Measurement, Environment 3. The 2-3 most probable root causes ranked 4. Verification steps to confirm each 5. Corrective and preventive actions Stay rigorous — distinguish confirmed facts from hypotheses.

Intermediate Continuous improvement plan (PDCA)

Copilot in Word

Design a PDCA (Plan-Do-Check-Act) plan to improve [process / indicator]. Current situation: [describe current performance and the target] Plan: SMART objectives, actions, resources, timeline Do: pilot, test scope, success criteria Check: measurement indicators, review frequency, before/after comparison Act: decision (standardize / adjust / stop), results communication Include a tracking table template.

Beginner Standard operating procedure (SOP)

Copilot in Word

Write a standard operating procedure (SOP) for [task / process]. From this informal description: [describe how the task is done today] Structure: - Purpose - Scope (who, when) - Prerequisites (access, tools, skills) - Numbered detailed steps (note where screenshots are needed) - Control points - Troubleshooting - Useful contacts Simple language, short sentences, action verbs.

Automation

Intermediate Recurring task automation spec

Copilot Chat

I do this task manually every [frequency]: [describe: input, processing, output, recipients] Current time: [duration per occurrence] Tools used: [email, Excel, ERP, etc.] Produce an automation spec: 1. Automated workflow (trigger → steps → output) 2. Recommended tools (Power Automate / Office Scripts / Copilot agents) 3. Inputs and outputs (format, source) 4. Business rules and edge cases 5. Human-in-the-loop checkpoints 6. Setup time vs time saved 7. Risks and a fallback plan

Advanced Department automation audit

Copilot Chat

Run an automation-opportunity audit for my department [name]. Headcount: [number], main missions: [list] Current tools: [list] For each process, assess: 1. Frequency (daily / weekly / monthly) 2. Time per occurrence 3. Automation potential (low / medium / high) 4. Recommended tool (Copilot, Power Automate, agent, Office Scripts) 5. Setup complexity (1-5) 6. Estimated ROI (hours saved / month) Rank by ROI and propose a 3-wave, 6-month roadmap.

Beginner Internal announcement (intranet / email)

Copilot in Word

Write an internal announcement about [topic: milestone / new hire at leadership / policy update / recognition]. Structure: headline, why it matters (2 sentences), the news in bullets, what it means for employees, where to learn more. Tone: clear, positive, human. Provide a 200-word intranet version and a 90-word email teaser.

Intermediate Press release draft

Copilot in Word

Draft a press release about [public topic: campaign launch / sustainability initiative / partnership]. Structure: headline, dateline, strong lead paragraph (who/what/when/where/why), 2-3 body paragraphs with a quote placeholder for [spokesperson, title], boilerplate about the company, and press contact. Tone: factual, newsworthy, no superlatives. Mark any claim needing approval as "[to validate]".

Intermediate Crisis communication kit

Copilot Chat

We face [describe the situation — public-facing facts only]. Prepare a crisis comms kit: 1. Holding statement (internal + external versions) 2. 5 key messages 3. Anticipated FAQ (6 questions with approved-style answers) 4. Stakeholder map: who to inform, when, by whom 5. A 48-hour action timeline 6. Escalation triggers Tone: transparent, responsible, no minimizing. Route final wording through Legal and Corporate Comms.

Beginner Executive talking points

Copilot in Word

Prepare talking points for [executive role] on [topic] for [audience: team / press / customers]. Produce: 3 core messages, a one-line proof point for each, 2 likely tough questions with calm answers, and a memorable closing line. Keep it to half a page, conversational, easy to deliver without reading.

Intermediate Employee newsletter

Copilot Chat

Write the monthly employee newsletter for [team / site]. Inputs: [highlights, wins, upcoming events, a people spotlight]. Structure: subject line + pre-header, a short editorial intro, 3-4 sections each with a header and 2-3 sentences, a "people spotlight", and an events footer. Tone: warm, inclusive, energizing. Max 450 words.

Beginner Event invitation (multi-format)

Copilot in Word

Write an invitation for [internal event: town hall / training / celebration] on [date], [place/Teams], [time]. Structure: a one-line "why attend", the programme in bullets, practical info, RSVP CTA. Provide 3 formats: an email (150 words), a Teams post (80 words), and a calendar blurb (40 words).

Intermediate Town hall / all-hands script

Copilot in Word

Draft a town hall script for [presenter] on [theme], duration [time]. Produce: an opening hook, 3 content blocks each with a key message and a transition, a moment to recognize the team, an honest "what's hard right now", and a forward-looking close. Add 4 likely audience questions with suggested answers. Tone: authentic, confident, human.

Advanced Communication plan for a change

Copilot in Word

Write the communication plan to announce [change: reorganization / new tool / new process]. Produce: 1. The core message (1 sentence, the "headline" of the change) 2. Talking points (what we say / what we don't) 3. Communication sequence: who is informed when and by whom (cascade) 4. Assets: leadership email + manager FAQ + talking points for line managers 5. Channels and timing 6. Resistance handling: 3 anticipated objections + answers Tone: transparent, factual, reassuring without minimizing.

Beginner Corporate LinkedIn post

Copilot Chat

Write a corporate LinkedIn post about [public topic: milestone / initiative / team achievement]. Structure: a strong opening line, 3 short points, a takeaway, and a CTA inviting engagement. Tone: proud but humble, no jargon. Use frequent line breaks for readability and max 3 emojis. Provide 2 versions: one warm, one bold.

Intermediate FAQ from a leadership Q&A

Copilot Chat

From the questions raised in this town hall / Q&A transcript, build a clean FAQ. Produce: the top 10 questions grouped by theme, a clear approved-style answer for each (2-4 sentences), and a flag on any question that needs leadership sign-off before publishing. Tone: transparent and concise.

Intermediate Strategic framing note

Copilot in Word

Write a framing note for [project / strategic initiative]. Structure: 1. Context and business stake (why now) 2. Objectives (SMART) 3. Scope (in / out) 4. Stakeholders and governance (simplified RACI) 5. Approach and main phases 6. Resources needed (people, budget, tools) 7. Risks and mitigation 8. Success criteria and KPIs 9. Macro timeline 10. Next step and decision requested Max 2 pages. Tone: synthetic, decision-oriented.

Intermediate Leadership team / COMEX prep

Copilot in PowerPoint

Prepare my intervention at the leadership meeting on [date] about [subject]. Context: [stake, decision expected, position of other members] Key data: [figures, facts] My objective: [validation, budget, arbitration] Produce: 1. Structure of the talk (5 min max) 2. 3 key messages 3. Suggested slides (title + key content, 3-5 slides) 4. Likely objections and answers 5. A closing question to secure the decision 6. Talking points if the topic is sensitive

Beginner Constructive feedback (SBI)

Copilot Chat

Help me frame feedback to [first name] about [subject: performance, behavior, deliverable]. Context: [describe the factual situation] My objective: [correction / encouragement / reset] Use the SBI method (Situation, Behavior, Impact): - Situation: when and where - Behavior: what was observed (factual, not interpretation) - Impact: concrete consequence Add an open question to start dialogue + a concrete next step. Tone: supportive but clear. No passive-aggressive language.

Intermediate Organizational change communication

Copilot in Word

Write the communication plan to announce [change: reorganization / merger / new process / tool / departure]. Produce: 1. Core message (1 sentence, the "title" of the change) 2. Talking points (what we say / what we don't) 3. Communication sequence: who is informed when and by whom (cascade) 4. Assets: leadership email + manager FAQ + talking points for line managers 5. Channels and timing 6. Resistance handling: 3 anticipated objections + answers Tone: transparent, factual, reassuring without minimizing.

Beginner Team meeting format

Copilot Chat

Propose a weekly team meeting format of [duration] for [number] people, team type [type]. Constraints: - No classic "round table" (too long) - Max [duration] - Must cover: alignment, blockers, priorities Produce: - A timed agenda - Ground rules (max 3) - A 2-minute prep template for participants - A mechanism to handle topics that overflow - 2 variants: in-person / hybrid

Advanced Strategic decision analysis

Copilot Chat

I must decide on [subject]. Options: - Option A: [description] - Option B: [description] - Option C: [description] Context: [constraints, deadlines, budget, stakeholders, political stakes] Analyze each option on: 1. Pros / cons 2. Risks and probability 3. Estimated financial impact 4. Feasibility and timeline 5. Stakeholder acceptability 6. Reversibility Comparison table + reasoned recommendation. Flag the cognitive biases I should watch for in this decision.

Intermediate Activity report to leadership

Copilot in Word

Write my [monthly / quarterly] activity report for leadership. Raw data: [paste: KPIs, achievements, ongoing projects, headcount, budget spent] Structure: 1. Highlights (3 bullets max) 2. Results vs objectives (table) 3. Ongoing projects: progress, alerts, next steps 4. Resources: headcount, budget spent vs allocated 5. Outlook and asks Max 1 page. Every point must be "so what?"-oriented (the implication, not just the fact).

Beginner Structured delegation brief

Copilot Chat

Help me structure the delegation of [task / mission] to [first name, role]. Produce a delegation brief with: - Clear objective (expected result, not the method) - Context: why this mission, why this person - Decision scope: what they can decide alone vs escalate - Expected deliverables and format - Intermediate milestones (not just the final deadline) - Available resources (budget, contacts, tools) - Check-in points: when and how - Success criteria

Advanced Organizational diagnosis (7S)

Copilot Chat

Run an organizational diagnosis of my team / department: Headcount: [number], reporting to: [manager], scope: [missions] Data available: [turnover, satisfaction, productivity, incidents] Symptoms observed: [delays, quality, tensions, disengagement] Analyze with McKinsey 7S (Strategy, Structure, Systems, Shared Values, Skills, Style, Staff): - Diagnosis per dimension - Strengths and weaknesses - Causal links between symptoms - 5 prioritized recommendations (quick wins + structural) - A 90-day action plan

Intermediate Project prioritization matrix

Copilot in Excel

Help me prioritize these projects for [quarter / half-year]: [list projects with a short description] Prioritization criteria: - Business impact (1-5) - Effort / cost (1-5) - Urgency (1-5) - Strategic alignment (1-5) - Dependencies on other projects Produce: 1. A scored matrix (table with score per criterion and weighted total) 2. Recommended ranking 3. Projects to defer or drop 4. Optimal sequencing (simplified Gantt) 5. Critical resources and bottlenecks

Beginner 1:1 preparation

Copilot Chat

Help me prepare a 1:1 with [first name], whom I manage. Context: [recent work, mood, any concerns]. Produce: 3 open check-in questions (wellbeing, workload, growth), a recap of their current priorities, one piece of recognition to give, one development topic to raise gently, and a forward-looking question. Keep it human, not a status review.

Advanced 90-day plan for a new scope

Copilot in Word

Build a 90-day plan for me taking on [new role / expanded scope]. Context: [team, mandate, key stakeholders, known challenges]. Produce a plan in three phases (Learn 0-30 / Shape 30-60 / Deliver 60-90): - Objectives per phase - Key people to meet and questions to ask - Early quick wins to build credibility - Risks and how to de-risk - Success criteria at day 90 - What I will explicitly NOT do yet Tone: structured, realistic.

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